Adam has been at Girl Effect for over 5 years, working on a wide range of strategy and research projects supporting the development of Girl Effect's brands and interventions.
Previous to Girl Effect, Adam worked as a strategist at advertising agency AMV BBDO. Joining on the graduate scheme, he then worked on several big brands including the Metropolitan Police Service, Walkers Crisps, Doritos, Women’s Aid, Sainsbury’s and Wrigley’s. Adam is the principal author of the Gold winning IPA effectiveness paper for Walkers Crisps, contributing to AMV BBDO winning the IPA ‘Effectiveness Company of the Year’ 2012 award.
Adam studied at the University of Edinburgh, obtaining a degree in Divinity, which comprised of studies in both philosophy and theology.