Girl Effect and Vodafone Foundation have joined forces to empower 7 million girls across eight countries through mobile, in a partnership that aims to generate $25m over 5 years, with a $5m contribution from the Vodafone Foundation. The partnership officially launched at New York’s Social Good Summit with landmark research and a keynote speech from 16-year-old filmmaker and girl education advocate Zuriel Oduwole.
Sharing her own first-hand experience of how technology and mobile have empowered her, Zuriel highlighted how girls around the world deserve the same opportunities as boys. She then invited those present to consider how they too can help improve life for girls through mobile.
Over the next five years, the partnership between Girl Effect and Vodafone Foundation will serve girls in eight countries across Africa and Asia. As well as supporting the development of a dedicated youth empowerment brands in both Tanzania and India, the partnership will support the growth of Girl Effect’s global mobile platform, Springster, making it available without data charges in every country that Vodafone operates in Africa. The programme will also support the launch of a series of innovations and new features on Springster, including a chatbot and IVR services.
Partnerships will also be created with service providers on the ground, so girls can be connected to support services directly through mobile.