Girl Effect Mobile is a global digital platform, connecting girls to inspiring content in 45 countries and 26 languages.
Developed in partnership with Facebook's Free Basics initiative, Girl Effect Mobile provides a platform that connects girls to vital information, entertaining content and to each other. By increasing girls' basic knowledge about health, education, financial security and safety, and enabling them to share stories and communicate with mentors, Girl Effect Mobile is helping build their self-confidence and ability to overcome cultural barriers.
By tailoring stories, advice and community features, such as commenting and polls, to each girl's geolocation, the platform serves girls' different needs, likes and wants to create an empowering and entertaining experience.
Girl Effect Mobile has reached more than 12.5 million people to date and the platform continues to explore new ways to create positive behaviour change for girls.