That understanding is embedded in our work and it's why our Girl Declaration ensured girls were embedded in the post-2015 Sustainable Development Goals. We've seen governments, NGOs, private sector providers and international agencies work tirelessly to deliver services to ensure girls' health, safety, education, economic security and rights. But by working beyond single issues, we've got to know a girl's whole reality. We've seen that services are only part of the answer.
That's why, since becoming an independent entity from the NIKE Foundation in 2015, we've sharpened our focus on creating a new normal in which services are not just provided, but in which everybody demands them for girls.